The company's unique positioning is based on the combination of Industrial Process and know-how with different fields of expertise which are difficult to combine:

Paper based cards and tickets
The company has developed contactless smart cards and tickets based on a paper inlay that provides the best cost/reliability/durability performance of the market.

Silver printed antenna
By printing antennas on paper using conductive silver ink, ASK has achieved a major technology breakthrough on the market.
This enables the company to produce high volumes of cards and tickets based on traditional printing techniques at a significantly lower cost than any other technology available while providing better mechanical performance and thus greater reliability of the card at the same time. This technology is used for all types of cards from high-end to low-end.

Dual interface cards
The company has developed a range of dual interface cards which can be used either as a traditional contact card on the existing infrastructure of terminals -for example as a banking card- or as a contactless card, making it useable for new sets of applications such as transportation, e-purse and access control.

Quality over ISO standards :
ASK's high quality robust cards can be measured according to the ISO standard. ASK designs their cards to 4x the ISO standards which signifies they successfully pass at least 4 x 1,000 cycle tests.
The company also created their own quality test called "KAS" that stresses the card (bending, twisting in specific device) the way it may be manipulated by the end-user.

"Damage Traceability"
Due to the construction materials used, ASK's cards provide a visual identification when they have been physically damaged.

Awards & Patents
ASK has won several awards including the Best Sesames IT Award in 2004 for SPID, its e-passport solution and the best Banking Sesames award for its Priva'C. range in 2006. ASK's key technology differentiators are covered by 48 patents.